Basic SEO training: product page optimization

February 22, 2016
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By Marieke van de Rakt

If you’re a webshop owner, you’d like your visitors to click that ‘Buy’ button on your product page. In our Basic SEO training we teach you how to optimize the usability and conversion of your product pages. In this Basic SEO training video fragment Thijs shows an example of a good product page and explains what’s so great about it.

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Here’s a transcript:

“So let me give you an example of what I think is a good product page. As you can see here, there’s a big image of this product. It’s a barbecue that’s being sold online. There’s also a pretty big call-to-action, it’s orange so it stands out in the design. And what I like most about this, is that the images they have on this page are really clear. There are images from every angle and images of people using the product. You can really see the product well and get a feeling for it.”

Learn how to optimize your website yourself? Take our Basic SEO training and be able to determine your own SEO strategy! »

Besides the module on Usability & Conversion our Basic SEO training contains modules on Technical SEO, Keyword Research, Site Structure & SEO copywriting. The unique mix of videos, quizes and reading material makes sure you’ll be able to DIY SEO after the training!

Want to know more about product page optimization?

: ‘Product Page UX’ »

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Source:: SEO